Empowering Athletes. Elevating Experiences.

Empowering Athletes. Elevating Experiences.

AFD is a digital media and event services company rooted in sports, storytelling, and education—led by an experienced arts and A/V educator.

Meet the Founder

Eric Oliver is a Garland ISD educator, creative professional, and founder of AFD. His work sits at the intersection of sports, education, and media—combining industry experience, technical expertise, and mentorship to help student-athletes, schools, and organizations turn moments into meaningful opportunities.

WHO WE ARE

At AFD, we empower student-athletes and organizations by bridging the gap between talent and opportunity through professional digital media and creative services. From sports media and recruitment visuals to event coverage and print design, we help stories stand out with purpose.

BUILT ON EDUCATION & EXPERIENCE

Led by an arts and A/V educator with industry-recognized Adobe certifications, AFD blends creative expertise with mentorship and professionalism. This educator-led approach allows us to work seamlessly with schools, universities, and organizations while maintaining high industry standards.

WHAT SETS AFD APART

  • Educator-Led Approach – We understand students, systems, and storytelling.

  • Sports-Centered Expertise – Recruitment media and athletic storytelling are in our DNA.

  • Full-Service Media – From capture to delivery, design to print, event to promotion.

  • Community-Focused – We invest in growth, access, and opportunity.

Adobe Certified Professional

  • After Effects

    We are certified in Adobe After Effects, specializing in motion graphics and visual effects to create engaging and dynamic video content.

  • Illustrator

    We are certified in Adobe Illustrator, showcasing our skills in creating precise, scalable vector graphics for logos, illustrations, and branding.

  • Photoshop

    Our certification in Adobe Photoshop reflects our expertise in advanced photo editing, retouching, and digital design for high-quality visual content.

  • Premiere Pro

    With certification in Adobe Premiere Pro, we deliver professional video editing and storytelling through polished, high-quality productions.

  • Video Design

    Certified in multiple areas, we specialize in video design that combines creativity with technical precision—delivering compelling visual stories through expertly edited, high-quality productions.

  • Adobe Express

    We are certified in Adobe Express Generative AI, specializing in creating dynamic, AI-enhanced designs and visual content that engage and inspire audiences.

Bring every vision to life.

We combine creativity, technology, and community to elevate every experience.

Our Mission:

AFD empowers student-athletes and elevates every event through innovative media and creative solutions. By combining storytelling, technology, and community, we transform opportunities into experiences that bring every vision to life.

Let’s Create Something Meaningful

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